Al Shams, established in 2016, is a leading player in the modest fashion industry in the US, exclusively sourcing and manufacturing from Dubai, the Islamic fashion capital of the world, and aiming to empower Muslim women by providing a diverse range of styles for expressing their Islamic identity with confidence.

Having achieved $500K in US retail revenue, Al Shams aims to establish manufacturing facilities in Dubai, expand globally into the wholesale market, and seek to professionally communicate its strengths and goals to investors for expedited fund acquisition.

In collaboration with EasyCapraise, Al Shams engaged in developing a professional pitch deck and financial model to articulate the value, strengths, opportunities, and financial viability associated with their expansion endeavors.

Leveraging a strategic pitch deck crafted by EasyCapraise’s professional analysts, Al Shams effectively presented its expansion business plan, market potential, and financial viability in a compelling narrative. The financial model was also helpful in providing insights into future revenue potentials, alongside e-commerce metrics such as conversion rate, CAC, burn rate, etc.